The American Beauty Showcase edit is packed with 12 standout products that have already made waves in our office! From skincare superstars to haircare heroes, everyone on the team has their own favourite go-to from this collection. Curious what we’re obsessed with? Here’s the insider scoop on the products we can’t stop raving about—and how we use them in our own beauty routines!

Angelika – Beauty Content and Social Editor

BYROE – Pumpkin Pro-Retinol Cream
“As someone who’s always searching for that glow-up, the BYROE Pumpkin Pro-Retinol Cream is a game-changer for me. It’s packed with upcycled pumpkin and bakuchiol, which makes me feel like I’m doing something good for my skin and the planet. Plus, it keeps my complexion bouncy and smooth. Definitely a must for anyone looking to reduce fine lines and keep that youthful vibe going!”

Kosas – 10-Second Eye in Fiery
“I love a quick, low-maintenance makeup routine, so the Kosas 10-Second Eye is perfect for me. It glides on like a dream and gives my lids a pop of colour with zero effort. Swipe, tap, done—and I’m ready for the day. Plus, the fact that it’s non-irritating is a huge win for my sensitive eyes.”

Anna – Logistics Manager

Trish McEvoy – Soothe and Illuminate Cream
“Trish McEvoy’s Soothe and Illuminate Cream is my skin’s best friend. I love how it blurs imperfections while soothing and calming my complexion. It’s my go-to when I need that ‘I got 8 hours of sleep’ glow!”

Cecilia – Graphic Design and CRM Manager

Marc Jacobs – Perfect Elixir
“This fragrance is rich and opulent, deep but fresh, warm and sparkly, and perfect for Fall! I love how it captures the energy of self-love and believing in yourself.”

Izabela – Digital Project Manager & Business Analyst

COOLA – Face Sunscreen Lotion Unscented SPF50
“Lightweight, sheer, and layers perfectly under makeup. Plus, it doesn’t leave that dreaded greasy feeling! It’s my go-to, I never leave the house without it.”

Tegan – Customer Experience and Support Manager

bareMinerals – Prime Time Original Primer
“This is my new secret weapon. It smooths out my skin and makes my foundation last longer without any touch-ups.”

Aya – Account Executive

amika – Kure Mask
“My hair can take a beating from styling, so I’m always on the hunt for products that repair and protect. The amika Kure Mask has been a lifesaver! It makes my hair feel stronger and softer, and I’ve definitely noticed less breakage since I started using it. Plus, it smells amazing.”

Emilia – Brand Relationships Manager

grace & stella – Energising Eye Masks
“Late nights and early mornings are no match for the grace & stella Energising Eye Masks. They cool, de-puff, and brighten my under-eye area in just a few minutes. Perfect for faking a full night’s sleep.”

Sasha – Senior Business Development Manager

Sally Hansen – Miracle Gel It Takes Two in Once A Chiffon Time
“I’m all about convenience, and Sally Hansen’s Miracle Gel is my nail saviour. The colour lasts for days, and the on-the-go packaging means I can touch up anywhere. No chips, no fuss.”

Sophie – Senior Business Development Manager

Oribe – Supershine Moisturizing Cream
“As someone with thick, unruly hair, the Oribe Supershine Moisturizing Cream has become my go-to. It tames my frizz and adds so much shine, all while keeping my hair soft and manageable.”

Dean – Managing Director

Sun Bum – SPF30 Lip Balm in Pineapple
“An everyday essential. It keeps my lips hydrated and protected, and the pineapple flavour is a fun bonus. I love how smooth it feels—perfect for long days without worrying about dry lips.”

Alex – Senior Business Development Manager

Boldify – Hairline Powder in Dark Brown
“Boldify’s Hairline Powder is my go-to for quick touch-ups. It’s super easy to use and makes my hair look fuller in seconds. The built-in mirror and applicator puff are genius—no mess, no stress!”

That’s a wrap on our team’s top picks from the American Beauty Showcase! Whether you’re after perfect skin, healthy hair, or a bold new scent, there’s something in this edit for everyone. Which product will be your new favourite?