Written by Maria Nichol

As a team of established beauty experts, we’ve got our fingers on the pulse when it comes to knowing the latest the beauty industry has to offer. Want to be kept in the know? The Trend Report is our weekly feature where we share with you the latest launches and news across the industry; from new product launches, beauty concepts and store launches to the latest trends you need to know about. So, what’s trending in beauty this week?

INKEY LIST RELEASE INNOVATIVE BRIGHTENERS

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Famed for its straight-forward packaging and results-driven formulas, The Inkey List have added a Fulvic Acid Brightening Cleanser and Symbright Moisturizer to their skincare collection. The cleanser is a gel formula with three powerful actives (0.5% Nordic Peat (Fulvic Acid), 1.5% Kakadu Plum and 1% Liquorice Root) and promises brighter, healthier-looking skin for everyone – it’s even suitable for those with sensitive and eczema-prone skin. The Symbright Moisturizer is a daily use formula with a subtle pearlescent pigment for dewy results and comes with hero ingredient 0.5% Symbright® combined with 2% Kakadu Plum Extract and 1% Red Algae to help brighten and improve the appearance of uneven skin tone.

EUCERIN LAUNCHES FACTOR 100

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Dermo-cosmetics label Eucerin has expanded its sun protection portfolio with the launch of its first medical product, Actinic Control SPF100. The formula has been developed to prevent actinic keratosis and non-melanoma skin cancer, while also providing skin that is sensitive to the sun with effective protection from sun-induced skin damage.

ECOOKING DEBUTS 50+ RANGE

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Danish skincare brand Ecooking has launched its debut  50+ range, packed with potent active ingredients like olive tree stem cells, CBD, niacinamide, hyaluronic acid and electrolytes, all working together to replenish and rejuvenate the skin. The fragrance-free collection includes a face oil, Wake Up Cream, 50+ Serum and a Goodnight Cream, all suitable for menopausal or peri-menopausal skin and vegan-friendly too.