As a team of established beauty experts, we’ve got our fingers on the pulse when it comes to knowing the latest the beauty industry has to offer. Want to be kept in the know? The Trend Report is our weekly feature where we share with you the latest launches and news across the industry; from new product launches, beauty concepts and store launches to the latest trends you need to know about. So, what’s been trending in beauty this week?
THE FIRST LIQUID FROM ABH
This August, celebrity favourite brand Anastasia Beverly Hills will launch its first ever liquid foundation. Available in 50 shades, this luminous base foundation has five shade categories (Fair, Light, Medium, Tan, Deep) and three undertones (Neutral, Cool, Warm) to ensure the perfect colour match for every skin tone. The feather light liquid formula offers medium to full coverage for everyday use, enhancing glow and giving skin a fresh and natural finish. The range will be exclusive to Selfridges from 15 August.
THE GLOW VAULT
BECCA Cosmetics has launched its limited-edition Glow Vault, containing all 11 shades of its cult Shimmering Skin Perfector Pressed Highlighter. All shades are formulated with ultra-fine luminescent pearls that absorb, reflect and refract light. Priced at £300 and available in-store and online at Harrods.
THE HELPING HAND
Taking the beauty world by storm and fast becoming part of the kit of every makeup artist, The Makeup Hand has a waiting list of over 6,000 people. Priced at £15, this makeup hand palette is a 100% acrylic solution to mixing products such as foundations, eyeliners, lipsticks, oils, serums and self-tanning products hygienically without staining the back of your hand. Used by professional makeup artists and beauty addicts it will fit on any hand size and is easy to clean and fits easily into a makeup bag. Available from www.makeupbox.ldn.co.uk.
EXFOLIATING TONIC
Emma Hardie has done it again! Not only are we still very much in love with the OG Cleansing Balm, the brand has now launched its Exfoliating Brightening Tonic and we’re fully on board. Working as a gentle daily exfoliator that smoothens, brightens and evens the skin’s tone and texture for maximum clarity and elasticity.
