As a team of established beauty experts, we’ve got our fingers on the pulse when it comes to knowing the latest the beauty industry has to offer. Want to be kept in the know? The Trend Report is our weekly feature where we share with you the latest launches and news across the industry; from new product launches, beauty concepts and store launches to the latest trends you need to know about. So, what’s been trending in beauty this week?

HOLD THE MAC
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MAC Cosmetics has pulled it out the beauty bag yet again with the announcement of its latest collaboration with Dubai-based, French-Tunisian street artist and sculptor, eL Seed, to launch a limited edition collection that emboldens you to take control of your image. Launching at Selfridges in April, this unmissable launch will include a 15-pan eyeshadow palette in addition to the MAC El Seed Extra Dimension Skinfinish in Dima’s Glow and four new matte lipsticks. We can’t wait!

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CITY DWELLERS (AND ALL SKINCARE LOVERS) REJOICE!

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When first announced, everyone (us included!) went crazy for the collaborative beauty range between beauty mogul Alex Steinherr and Primark Beauty, and the launches keep on coming (rejoice!). The latest line to launch is Pollution Solution, a must-have for city dwellers that includes the Pollution Solution Dual Texture Exfoliating Pads (£5, FYI) and the Pollution Solution City Mask. Aimed at defending against pollution, blue light and dry skin, both products include soothing and recharging properties (AHAs, PHAs and peptides) that your skin will thank you for.

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THE LOVE STORY OF ELEMIS X RIXO

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If you were to ask me (Jem, Editor) to give you a list of my favourite skincare brands, ELEMIS would be high up on the list. The brand has unveiled its newest collaboration with fashion brand RIXO, to create a limited edition skincare edit. What’s inside, you ask? Well, it’s a noteworthy line-up of radiance-restoring bestsellers including the Pro-Collagen Cleansing Balm, Dynamic Resurfacing Facial Pads, Peptide4 Thousand Flower Mask and Superfood Day Cream in addition to a grey ELEMIS Cleansing Cloth and RIXO silky Love Heart print scrunchie. This edit will hit the ELEMIS site exclusively tomorrow!

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