As a team of established beauty experts, we’ve got our fingers on the pulse when it comes to knowing the latest the beauty industry has to offer. Want to be kept in the know? The Trend Report is our weekly feature where we share with you the latest launches and news across the industry; from new product launches, beauty concepts and store launches to the latest trends you need to know about. So, what’s been trending in beauty this week?
BLINDING HIGHLIGHT
Sleek MakeUP has this week launched its Mono Highlights, featuring three shades for a blinding look: Cleo Sphynx, Love Shook Lustrous and Solstice Equinox. The new additions are available exclusively at Pretty Little Thing.
VEGAN APPROVED
Make Up Academy (MUA) has announced that its entire collection of products will become 100% vegan from 1 November, which coincides with Vegan Month. All new product launches throughout 2019 have been 100% vegan, adding to an existing range of over 250 items, around 80% of which were already vegan and existing core ranges have been reformulated throughout the year. MUA has also worked with vegan makeup artist Em-J on the looks for their 2019 Christmas campaign.
STRANGER… MAKEUP
Stranger Things star Millie Bobby Brown has announced her debut Gen Z-focused skincare and makeup brand, florence by mills. Offering clean and affordable beauty essentials for changing skin, the new line is made up on nine skincare essentials in addition to five colour cosmetics products in a variety of shades. All products are suitable for all skin types, dermatologically tested, infused with vitamins and botanicals, and free of parabens, sulphates and synthetic fragrances, cruelty-free, and vegan-friendly. Millie’s brand will launch exclusively at Boots in September.
PONY PARK
MAC Cosmetics has revealed its collaboration with South Korea-based makeup artist Pony Park, which has been in the works for the past three years. The collection, which will land in the UK in October, includes: Pony Eyeshadow Palette (eight shades), Lip-Plumping Lip Gloss, Lip Mousse, Highlighter, Limited Edition Prep + Primer Fix +, Makeup Brushes and Lashes.
