In the beauty world, hype often overshadows hidden gems, products that deliver the same (or better) results as their viral counterparts. This edit is all about those unsung heroes: the affordable dupes that rival (and sometimes surpass) luxury favourites like NARS, Charlotte Tilbury and Maison Francis Kurkdjian.
The Beauty Crop Vitamin Babe Cream Bronzer – Tulum Tan
This silky, shea butter-infused bronzer gives Nars, Saie and Chanel a run for their money. The warm undertones flatter every complexion, and the buildable formula delivers a seamless, sun-kissed glow that rivals high-end favourites, at half the price.
WBCo Brow Pomade – Brew
This waterproof, ultra-blendable pomade rivals ABH's cult favourite at half the price. The creamy yet lightweight formula creates everything from natural hair-like strokes to bold brows that last all day without fading, outperforming even KVD Beauty's version.
grüum doft Roll-On Fragrance – New England Fall (Amber & Cardamom)
This warm, spiced amber scent is the perfect autumnal alternative to Maison Francis Kurkdjian's Baccarat Rouge or Aesop's luxury offerings. With notes of cardamom, saffron, and black forest pine, it's a cosy, sophisticated fragrance that lingers.
Bellápierre Lip Duo Kit – Red
A richly pigmented lipstick and liner duo that gives Charlotte Tilbury, MAC and Kylie Cosmetics a proper run for their money? Absolutely. Infused with sunflower and jojoba oils, this velvety formula stays put for hours. No feathering, no fading, just bold, hydrated colour.
Brushworks Hydrating Refresh & Reset Face Mist
This mist is the ultimate skin refresher that stands tall against Mario Badescu, Summer Fridays and Caudalie's cult favourites. It plumps, hydrates, and revives tired complexions.
Doctors Formula Power Actives Niacinamide Serum
A brightening, pore-refining serum that tackles uneven texture and fine lines as effectively as The Ordinary or Paula's Choice? Yes, please. With niacinamide and gentle fruit AHAs, this budget-friendly pick delivers amazing results, just like its counterparts.
Morphe Quad Goals Multi Palette – Hibiscus Twist
This metallic, satin, gloss and pH-adjusting balm combo delivers the same luxe finish as high-end kits; blendable, travel-friendly, and stunning without the luxury markup. Charlotte Tilbury who?
Mellow Cosmetics Baked Eyeshadow
This highly pigmented, silky shadow works wet or dry to create looks that rival MAC, Hourglass and Victoria Beckham's premium formulas. At a fraction of the price, they outshine high-end favourites in both payoff and blendability.
Dr Botanicals Moroccan Rose Superfood Facial Oil
A luxe-feeling facial oil that brightens, hydrates and fights ageing as effectively as Elemis or Sisley's £100+ offerings? This rose-infused wonder, packed with vitamins and antioxidants, proves you don't need to splurge to get glowing, nourished skin.
Final Verdict: Dupe or Worthy Rival?
These products aren't just cheap alternatives, they're legitimate competitors that often outperform the cult favourites they're compared to. Whether you're after a budget-friendly bronzer that rivals NARS, a lip kit that stands up to Kylie Cosmetics, or a fragrance that smells more expensive than it is, this edit proves luxury results don't require luxury prices. Which high-end favourite will you be swapping out?
