What’s So Iconic Right Now?

Meet Pretty Iconic – the edit where trend meets timeless.

 

We’ve teamed up with the beauty experts at Get The Gloss to bring you Pretty Iconic, a curation of the beauty world’s biggest headliners. Worth £330 and featuring 18 handpicked products, this edit is a celebration of the now and the always: the trending names lighting up your feed, the cult favourites that never go out of style, and a few nostalgic throwbacks we couldn’t resist.

 

“Iconic beauty doesn’t have an expiry date,” says Get The Gloss Editorial Director Victoria Woodhall. “We wanted to include those high-performing formulas we constantly recommend – whether they’ve just launched or been loved for years – and present them in one seriously covetable box.”

 

So, what made the cut?

 

 

Fragrance with a Following

Let’s start with Orebella’s Parfum Discovery Set, the first launch from Bella Hadid’s fragrance brand. “This one had the whole team talking,” says Victoria. “The skin parfum concept is totally of-the-moment. Personal, intimate and incredibly chic.” The set includes four moods in scent form: BLOOMING FIRE, SALTED MUSE, NIGHTCAP and WINDOW2SOUL. All very wearable. All very TikTok.

 

 

Hair Icons, Old and New

Hair heroes are well-represented here, starting with Philip Kingsley’s Elasticizer, the cult pre-shampoo treatment that continues to earn its stripes. Clinically proven to reduce breakage after just one use, it puts elasticity and bounce back into tired, thirsty strands. “It’s one of those products that hair stylists swear by, and you only need to try it once to understand why,” says Victoria.


Then there’s the Lee Stafford Argan Oil Nourishing Miracle Oil, a multitasking, frizz-smoothing essential that delivers shine and hydration instantly. And for scalp care, the trending Fable & Mane SahaScalp™ Wild Ginger Purifying Scrub is here to hit reset – it removes product build-up and flakes while soothing with neem and wild ginger.


Need tools to style it all? Popband’s Hair Ties (you’ll get a full 5-pack) keep your look intact without snapping or creasing your hair. “I keep these in every bag. They don’t leave dents and somehow still hold all my hair in place,” Victoria notes.

 

 

Glow, Set, Mist

No edit is complete without glow, and Whind’s Oasis Veil Mist delivers just that. A refreshing face mist powered by encapsulated vitamin C and prickly pear, it revives skin without disrupting makeup. The cooling aloe base makes it ideal for mid-day top-ups.


Post-mist, take Vitabiotics Perfectil Platinum Radiance for radiance from within. Packed with marine collagen, zinc, biotin and vitamin C, it’s designed to support your skin’s collagen function and give you that lit-from-within glow.


And if your under-eyes need a pick-me-up, look to Skimono’s Radiance Recovery 4C Eye Masks, shaped to hug the contours around the eyes and infused with collagen, peptides and hyaluronic acid for a lifted, rested look in just five minutes. “These are brilliant for travel or pre-event. They instantly take the edge off tired eyes,” says Victoria.

 

 

Skincare That Delivers

Cleanse the day away with Almora Botanica’s Deep Oil Cleanser & Makeup Remover, a gentle yet hardworking oil that melts away even waterproof makeup without stripping the skin.


Then treat your complexion to Peter Thomas Roth’s Water Drench® Hyaluronic Cloud Gel Mask. With caffeine, vitamin E and aloe, it floods skin with hydration and soothes away signs of fatigue – perfect after long days (or late nights). “It’s cooling, comforting and ridiculously hydrating. I use this straight from the fridge,” adds Victoria.


And if body care is more your thing, Sanctuary Spa’s Aqua Serenity Body Wash offers a spa-like cleanse with lotus water and magnolia blossom. Its jojoba oil pearls melt into the skin for a moisturising, indulgent lather.


Finally, don’t forget your hands, they deserve luxury too. Rituals’ The Ritual of Karma Hand Wash, with lotus flower and white tea, is gentle, pH-balanced and beautifully scented.

Before heading out, protect your skin with Riemann P20 SPF50 for Sensitive Skin, a broad-spectrum sun cream that’s allergy-certified, vegan, and gives up to 10 hours of protection without the heavy feel.

 

 

Makeup MVPs

Let’s talk application. The Doll Smash Signature Eye Brush Set is your new go-to. “Makeup artist-approved and brilliantly edited, this brush set really does the work for you,” says Victoria. Pair it with the Spectrum Lilac Wonder Sponge for seamless blending across the face.


Define lips with delilah’s Lip Line in Buff, a waterproof, long-wearing pencil that works across lip tones for soft but sharp definition. “A good lip liner can transform your whole look, this one nails the shade and staying power.” 


For your fingertips, the best-selling Leighton Denny Nail Polish in Starkers brings a timeless nude finish that’s the secret weapon behind every elevated manicure.


And for eyes with impact? The KISS Falscara Starter Kit gives you that lash extension look from the comfort of home, complete with wispy lashes and a new and improved 14-day overnighter seal.

 

 

So, What Makes a Beauty Product Iconic?

According to Victoria, “It’s not just about performance, although that’s key. Iconic products are the ones that spark joy, start trends, or simply make you feel like your best self. That’s what this box is about, products we’ll never stop reaching for.”


Pretty Iconic is your backstage pass to some of the most talked-about beauty right now, and a few you’ll still be loving five years down the line.


Want in? You’ll find all 18 icons inside the Pretty Iconic edit, available now.