Celebrating its 10th birthday this year, we’re happy to announce that we’ve teamed up with Amie Skincare to give you the chance to enjoy the brand’s gentle yet effective formulas for yourself. As the latest brand to take over our build your own box selection, each day this week we’ll be offering a new product from the award-winning British brand’s carefully edited collection of natural beauty essentials. The products in Amie’s range help all women achieve healthy, beautiful skin – regardless of their age, skin type or colour. Don’t forget to keep checking back to avoid missing out!
WHO IS AMIE SKINCARE?
Amie – meaning ‘friend’ in French – is truly “your skin’s best friend.” The range was originally developed by leading beauty expert, Fiona Parkhouse, to treat her daughter’s troublesome teen skin; however, today Amie is a huge hit with women of all ages. More than ever before, adults are enduring the challenges of oily, acne prone skin. Clinical studies indicate that between 40 and 55 percent of the adult population age 20-40 are diagnosed with low grade, persistent acne and oily skin. This is due to our very stressful lifestyles combined with pollution and bad eating habits. The solution? Be kind to your skin. Beauty products which are too harsh or aggressive cause more problems in the long run; skin feels dry and stripped, itchy, sensitised and they also lead to the over-production of oil and more spots, not fewer! Amie is kind to skin and gives outstanding results particularly for temperamental, unbalanced and sensitive skin.
10 REASONS WE LOVE AMIE
In celebration of the brand’s 10th anniversary, we’ve shared 10 reasons we love the Amie brand and why we’d recommend you try them out.
🍋 They’re natural. Amie offers a range bursting with the finest quality plant and botanical extracts. Each product contains, on average, 95% natural ingredient.
🍋 No harsh chemicals are used – products are free from paragons, mineral oils, petrochemicals, sodium laureth sulphate and sodium lauryl sulphate.
🍋 The range is truly your skin’s best friend. The range is kind to skin and gives outstanding results particularly for temperamental, unbalanced and sensitive skin.
🍋 It’s cruelty free! The range is not tested on animals, nor does it contain animal extracts so is suitable for vegetarians and vegans.
🍋 Amie Skincare is dermatologically tested. Amie worked with a top dermatologist in the UK to create the range.
🍋 No guesswork – carefully edited and suitable for all skin types, the Amie team have done the hard work for you; taking the guesswork out of choosing skincare. The brand was created by a ‘real’ person for a ‘real person’.
🍋 It gives us the perfect balance. The Amie range is pH balanced to that of skin and has been created to help keep your skin in perfect balance.
🍋 The range gives us clear skin. Yes, you heard that right. By harnessing the potent power of natural plant and botanical extracts your skin is kept beautifully clear – naturally.
🍋 It’s reliable. You can rely on Amie to deliver effective skincare and visible results.
🍋 It won’t pull at your purse strings. This high quality, effective range is for people that wish to avoid harsh skin irrupting ingredients but still want effective results at an affordable price point.