Written by Maria Nichol


We’re excited to announce that the Sunday Times Style Beauty Awards is back, and we’ve collaborated with the publication on the STYLE Beauty Awards Edit, an exclusive selection of 46 prestigious products nominated for their excellence, that will be featured across TWO drops. The first product drop of 23 products will go on sale at 11 am on 28th March 2021. The second drop will launch at the same time on 4th April. You’ll be able to create an edit for each drop, and we’ve got £19,000 worth of prizes to be won on top of that too! More information on the products and any questions you have will be answered below.

DROP ONE (28th March)

You’ll be able to select six products (out of 23) worth up to £143 from the shortlist, for just £28. Brands included in this selection are: ELEMIS, Biossance, Bobbi Brown and many more.

DROP TWO (4th April)

Even if you created an edit from drop one, you’ll be able to select six products worth up to £117 from the shortlist in drop two, for just £28. Brands included in this selection are: Viktor & Rolf, Laura Mercier, PRAI Beauty and many more.



That’s not all. In addition to the six products you select, you will also receive TWO free extra treats in your box. A Flower by Kenzo fragrance sample, as well as an offer from Skin + Me to receive your first order from them for FREE. Just enter the code on the card in your box on their website at checkout.




What time does Style go live?

The first drop of the Sunday Times Style Beauty Awards edit will be available from 11am on Sunday 28th March 2021. The second drop, with the remaining 23 products will be launching on Sunday 4th April from 11am. 

Do PROs get added benefits?

For this campaign, LiB PROs get 15% off (no code needed). There are no other valid promo codes applicable.

Can I reserve items?

Items cannot be reserved. Having an item in your basket doesn’t mean it’s reserved.

Can I buy more than one box?

Due to the high demand and popularity of this campaign, customers can only order one box in each drop. For instance, if you created an edit from drop one, you’ll also be able to order one box from drop two on 4th April. 

Will you be restocking sold out items?

All available stock for each product is released at once, so unfortunately once it’s gone, it won’t be restocked.


If we contact you, can we reserve items?

Unfortunately, we cannot reserve items, it all works on a first come, first serve basis. We suggest you make your selections as soon as possible.

Will drop one products be available to select during drop two?

Yes, if a product has not sold out, it will still be available when we add the remaining 23 products for drop two. 

Why are there two drops? 

We want to give you a chance to try more products and give you the opportunity to create a second edit in drop two. We will be releasing 23 products on the 28th March, and then the remaining 23 on the 4th April, where all products will then have been released. 



To celebrate the second drop of the most anticipated beauty launch of the year, we’re giving away some more AMAZING prizes! On launch day 71 lucky winners will win either EVERY SINGLE PRODUCT from drop two, or one of six other fabulous prizes below. Simply create your edit before midnight on Sunday 4th to be automatically entered. T&Cs apply.

Sarah Chapman


Nominated for Best Gadget/Tool, this Meso-Melt Infusion System worth £138 combines high potency skincare with micro-needling technology to transform and rejuvenate the complexion, all from the comfort of home! 

Liha Beauty


This set by Best Wellness and Self-Care Brand nominated Liha Beauty is worth £117 and includes Idan Oil, a Queen Idia Candle, shea butter and a set of Goddess rollerballs, all of which add a slice of serenity and nourishment to your self-care routine. 

By Joy Adenuga


A luxe five-piece set of makeup brushes worth £75, created by global professional makeup artist and melanin beauty educator Joy Adenuga, nominated in the Best Gadget/Tool category. 

Equi Botanics


Carefully crafted with 33 potent oils, actives and herbs, sourced from the Caribbean, India and the Amazonian rainforest, this versatile hair elixir worth £54 promises to promote hair growth and give you longer, stronger hair. Nominated in the Best Textured Hair Brand category. 



Not your average hairbrush, this gentle tool with built-in mirror (worth £28.50) is nominated in the Best Gadget/Tool category. It frees knots, minimises breakage and maximises shine making it perfect for those with fine and fragile hair. 

Ruby Hammer


Created by renowned makeup artist Ruby Hammer MBE, this crystal foot file worth £22 is nominated in the Best Gadget/Tool category. Lead-free, responsibly made and it promises to last a lifetime. Create a spa-worthy experience on wet or dry feet!



As if this stellar lineup of beauty wasn’t enough, we’re celebrating the hottest launch of the year with some amazing prizes! From Monday 29th March to 3rd April, up to 10 orders each day will include a Golden Ticket, and receive one of the below prizes!

ORAL B – MONDAY 29th March


The iO™ is Oral B’s best electric toothbrush yet, with an interactive display that guides you as you brush. Worth £500 and nominated for Best Gadget/Tool, it includes 3D teeth tracking with A.I to monitor your brushing. 

The Light Salon – Tuesday 30th March


Worth £395, the Boost LED Décolletage Bib and Hydrogel Décolletage Mask are perfectly paired to re-energise, hydrate, and nourish the neck, chest, back and shoulders. Nominated for Best Gadget/Tool, it creates a luxurious spa at home experience! 

Kate Somerville – Wednesday 31st March


Nominated for the Best Premium Skincare Brand, Kate Somerville’s KateCeuticals set is a comprehensive cosmeceutical age repair packed with actives that target and transform skin, worth a total of £294. 

FOREO – Thursday April 1st


Best Gadget/Tool nominated brand FOREO present the UFO 2, a power-mask device worth £249 that combines advanced technology with Korean-formulated skincare to supercharge your facial for spa-worthy results.

T3 – Friday April 2nd


A professional standard hair straightener that adjusts to your unique needs, the Lucea ID (worth £189) is nominated for Best Gadget/Tool and delivers irresistibly smooth and shiny results with a single pass of the flat iron. 

GHD – Saturday April 3rd


Developed by the leading experts in ghd’s lab, the new ghd helios tool worth £159 is nominated for Best Gadget/Tool. A lightweight motor and variable power and temperature controls all make for innovative hair drying and styling.



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