ON THE BLOG // BEAUTY NEWS

AI is everywhere right now. It's writing our emails, planning our holidays and apparently, it has opinions about skincare. So we thought…why not put it to work? No agenda. No overthinking. Just a little bit of fun and a genuine curiosity about what the algorithm would say.

Travel packing is a funny thing, especially when it comes to beauty. Routines get stripped back. Products get forgotten. Anything unnecessary quickly gets left behind. And before you know it, you're missing the products that make you feel your best.

For years, SPF had a branding problem. People associated sunscreen with thick textures, chalky white casts, greasy finishes and something reserved exclusively for beach holidays. SPF felt functional rather than enjoyable, a product people knew they should wear, but rarely got excited about applying

The sun is finally making an appearance, and with it comes a fresh wave of beauty trends that are already taking over routines, feeds and wishlists. Created in partnership with Stylist, this edit brings together 21 products that reflect exactly what’s happening in beauty right now. From innovative K-beauty formulas...

Your no-gatekeeping guide to smooth, hydrated, glass-like skin.

Everyone wants glass skin, which is no surprise. Who doesn’t want to look glowy, healthy, awake and simply splendid? I can assure you it’s most of us, and if you’re reading this, probably you too. But the real secret to achieving that popular “glass skin” look isn’t piling on actives or chasing new products that keep popping up on your TikTok feed. It’s about prioritising hydration and balance: focusing on strengthening your skin barrier, using SPF daily, and adding a few well-placed glow boosters when needed.

There’s a lot of beauty out there. New launches, viral moments, bold claims… it’s constant. But what’s actually good, worth the hype and your hard earned money? It can be hard to know…. That’s why we decided to collaborate with Get The Gloss on this edit. Known for their rigorous testing, honest reviews and industry-wide authority, they know what’s worth it. 

 

When it comes to skincare, there’s a lot of advice out there, and not all of it is worth listening to. In fact, some of the most common beliefs around blemishes and congestion could actually be making things worse. Dean and I recently sat down (podcast-style) to talk through it...

If you’ve spent any time around the beauty and lifestyle world recently, you’ve probably heard the words wellness and longevity everywhere. They’re all over socials, on every podcast, on product labels, in skincare routines, in morning rituals and evening wind-downs. But what do they actually mean?

Every beauty edit starts with an idea, but choosing the products is only one aspect of its creation, the social strategy is the other, it’s what you see before you decide to purchase the box, and for The Beauty Elite Lookbook we wanted to create something not only fun and elite, but also engaging, which meant filming content that takes you from the earliest brainstorming sessions right through to the final reveal. From concept meetings to unboxings and a few behind-the-scenes moments along the way.

In beauty, some products simply rise above the rest. They’re the formulas that editors recommend, makeup artists keep in their kits and skincare lovers refuse to live without. The ones that deliver real results, spark conversation online and quickly earn cult status. That’s exactly the thinking behind The Beauty Elite LookBook.

Virality doesn’t happen overnight. One moment a product is a hidden gem, and the next it’s appearing everywhere. You can’t escape it…you feel like you’re missing out, and you cannot wait to get your hands on it. Well, worry not: we’ve taken the guesswork out with this box. You can...

“When should I start anti-ageing skincare?” and “Is it too early to use retinol?” are some of the most searched skincare questions, and the answer is simpler than you might think.

Fitness looks different for everyone, and so does longevity. For some, it’s Pilates twice a week and more steps squeezed into busy days. For others, it’s strength training, early mornings at the gym or simply moving more consistently. Wherever you’re at, one thing matters: the habits you can actually stick to.

We’re starting 2026 the only way we know how: loud, proud, and loaded with really good beauty. Our Stylist What’s Hot box is stacked with 19 trend-setting products we truly believe are about to have their moment. Think under-the-radar finds, ingredients you’ll suddenly see everywhere, and formulas that make you feel smugly ahead of the curve. 

 

(Including you.) Some people are easy to shop for… chocolates, socks, a scented candle and done. But then there are the ones who want glossy hair or flawless skin, or lashes that say “I’m ready to paaaarty”. #Trendsetter 6 The Gift of Luxe Beauty was curated exactly for them. The...

If there’s one thing beauty lovers agree on right now, it’s this: Korea and Japan are running the skincare game. That’s exactly why we created our first-ever K-J BEAUTY HYPE // SO OBSESSED Edit, a curated collection worth £172, featuring 10 products from the most innovative brands shaping global beauty right now. Think: skin barrier care, targeted masking, de-puffing tech, and that unmistakable glass skin, which will change your skincare routine forever.

Party season is officially here, and I don’t know about you, but I like to be prepared. Not just with the perfect outfit or shoes, but with a beauty bag full of products that actually deliver, the kind that keep you looking fresh, glowing, and ready for anything from after-work drinks to a full-on dance floor takeover.

This year I decided the MEN also deserved a spot in the advent game. But really, I wanted an edit that covered EVERY step, every eventuality – a men's kit of sorts. This is the PERFECT gift to take any man's routine from 0 to hero. 

Here I outline how and when I'd use them and why… Who doesn't need a 20+ step routine?

The countdown to Christmas just got even more exciting. The Stylist 2025 Beauty Advent Calendar has officially arrived just in time for Christmas, and it’s bigger and better than ever. Packed with 32 beauty favourites (no samples allowed!), it’s worth almost £600 but yours for just £149.99. That’s over £400...

Skincare and wellbeing during menopause can feel like a maze. Hormonal shifts often bring dryness, sensitivity, thinning hair and changes to skin texture, and suddenly, products that used to work no longer feel enough. That’s where The Menopause Beauty Kit steps in. Curated with care, this 17-piece collection (worth £419)...